Win With Your Money—Not Just Your Sport

Know Exactly What to do With Your Money—Before it Costs You.

Built for student-athletes and young earners navigating real income, real decisions, and real consequences.

Not sure where to begin?

Choose the path that fits where you are right now:

Mastering Money: A Financial Roadmap for High School Athletes

Just Getting Started?

Here's what you get:

✔ Gain clarity with your first income
✔ Avoid expensive beginner mistakes
✔ Create a simple saving system
✔ Develop habits that compound

Total value: $100

Today: FREE

Unlocking Financial Freedom: A Comprehensive Guide to Income Types and Strategies

Here's what you get:

✔ A flexible budgeting framework that actually sticks

✔ Credit-building fundamentals done the right way

✔ Beginner investing foundations

✔ Plug-and-play templates and worksheets

✔ Lifetime access to course materials

Ready to Earn?

Total value: $197

Today's Price: FREE

NIL & Irregular Income Playbook

Coming Soon...

Here's what you'll get:

✔ A structured system for managing irregular or lump-sum income

✔ A clear tax protection plan for NIL, 1099, and side income

✔ A lifestyle inflation defense strategy

✔ Contract and deal awareness fundamentals

✔ A long-term wealth positioning framework

✔ A personalized Income Allocation Plan

✔ Downloadable trackers and planning tools

✔ Lifetime access to course materials

The 20's Wealth Accelerator

Coming Soon...

✔ A clear long- term wealth strategy for your 20s

✔ Advanced investing fundamentals made practical

✔ An income growth and negotiation blueprint

✔ A smart debt optimization plan

✔ Asset-building strategies beyond just saving

✔ A personalized Wealth Map with action steps

✔ Downloadable trackers, calculators, and planning tools

✔ Lifetime access to course materials

The sooner you understand your money, the further ahead you’ll be.

Why Maddie's Money Lab Exists

Hi, I’m Maddie.

I’m the creator of Maddie’s Money Lab, a financial literacy platform built to help young adults—especially student-athletes—feel more confident and in control when it comes to money. I break down things like income, budgeting, saving, and building long-term wealth in a way that’s simple, practical, and actually makes sense.

I started Maddie’s Money Lab because most people aren’t taught how to manage money until they’re already making mistakes. And for student-athletes and young earners, those mistakes tend to happen earlier—and cost more. I wanted to create something that helps people get ahead of that.

I’m currently part of Bowling Green State University’s Hatchling Program, where I’m growing this platform with the support of mentorship, resources, and hands-on entrepreneurial experience.

At the end of the day, my goal is simple: make financial knowledge accessible early, relatable, and useful—so you can take control of your financial future before you have to learn the hard way.

Founder and CEO

Check out our Founder, Madison Louth and her Mentor, Robert Thompson on WTOL Toledo explaining Maddie's Money Lab and BGSU's Hatchling Program.

Who's This Perfect For

High School Students

College Students

Recent Graduates

Athletes

COACHES

TRAINERS

YOUng Entrepreneurs

Legacy Builders

Ambitious 18-30 year olds

WHAT YOU’LL WALK AWAY WITH

-A simple system to manage any income (even if it’s inconsistent)

-Confidence in spending, saving, and investing decisions

-A clear plan for what to do with every dollar you earn

-Real-world financial skills you can use immediately

Designed Specifically for Student-Athletes and Early Earners

Built to help you make smarter financial decisions from day one. Whether it’s your first paycheck, NIL deal, or side income—Maddies Money Lab shows you what to do next.

Complete each course to become "Money Mastery Certified"

Financial confidence isn’t built in one moment — it’s built over time.

Stay in the Game.

Join Maddie’s Money Lab Newsletter to receive practical insights, real-world money strategies, and updates designed for young adults ready to build with intention.

No noise. Just clarity.

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